Meet the Team

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Come and put some names to faces by meeting some of the RS Agri Team, all employees are dedicated to make you experience with RS Agri as good as possible.

Richard Lloyd

Managing Director
Richard is a qualified agricultural engineer with over 40 years of experience in the agricultural industry. He is responsible for overseeing all technical and manufacturing matters. Richard is married to Gill, and both sons, Rob and Sam, have now joined the business.

Sam Lloyd

Financial Director
Sam has grown up within the company and is responsible for all administrative, marketing and financial matters. He enjoys shooting, playing hockey, racing buggies, and taking part in Scouting. He also has three dogs, Milo, Kobe & Lexi.

Rob Lloyd

Technical Director
Rob has been brought up with RS Agri, being born just as the company was formed. He ensures that our workshop and production run smoothly. He also works closely with the factory. A keen sportsman, he likes playing hockey and racing buggies.

Mike Badham

Director
Mike worked for over 30 years on the family mixed farming enterprise in Monmouth before joining RS Agri in 2007. Based in the workshop, he is instrumental in producing the range of cubicle equipment at our devon site and refurbishing used mixers.

Colin Ellaway

Sales Director
Colin oversees all sales and marketing issues – dealing directly with customers, liaising with dealers, and organising shows and exhibitions attended throughout the year. Colin is married to Pauline, and they have a son, Morgan. They have a beef and sheep farm in Monmouthshire.

Don Franklin

Development Engineer
Don holds a degree in mechanical design & manufacture degree from Plymouth University. With this and over 14 years of experience in agricultural manufacturing, he handles all our design and development work. An avid gardener, he likes growing veggies and walking his dog, Ezra.

Pete Harfield

Diet Feeder Specialist
Peter has specialised in mixer servicing and repairs for several years. Usually out on the road, Pete’s van is fully equipped to be able to deal with all manner of work on our own diet feeders – and other makes too!
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